The ideology behind PiTCH began on soccer fields in rural Ontario many (many!) years ago. There was a love of the challenge, the competitive spark, the desire to make an impact, the drive to score, and completing the play…but most of all it was about the love of the team. Eleven players would come together, hear the plan, then execute it as one. There was no ego. It was about attaining success. PiTCH brings this same team dynamic and winning attitude into your boardroom to help you grow your brand.
Following our team analogy, your Publicist is your team trainer. We ask you for that extra push-up (sales goals), call for another lap around the track (marketing plan), and make you run "ladders" (budget), all while monitoring your pulse. It is the task of your publicist to help you get your brand in the best shape possible and monitor it's reputation. A publicists' job is to promote and protect your brand image, creating a healthy brand reputation. The goal of public relations is to win support from your brand audience and influence their behaviour.
At PiTCH, public relations is more than editorial coverage. We help you understand what that coverage can do for you to strengthen your brand story. We can help define your marketing plan and sales goals to build a solid foundation for your corporate health. Solid PR means an easier internal workflow, smarter brand positioning, robust marketing activity, better brand communications, increased sales and a more attractive offering for shareholders.
When PiTCH Founder Jenn Taggart speaks of teamwork, it is from her experience as a fierce competitor. From soccer pitch to boardroom table, she is known for her enthusiasm and passion. With nearly ten years’ experience promoting the profession of interior design as Marketing Manager and Director of Business Development with the professional national association, Jenn is now focused on helping those within the built environment promote and grow their businesses.
"I have learned so much about design from the design community itself. It is now time to repay that education, and help develop and contribute to the business of design.”
Ready to get in the game? Join us on the pitch! Contact us.